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Example OutputProduct: SynthPanel Pro · 50 agents · B2B professionals
SynthPanel — Pricing Tier Study
Van Westendorp PSM · Gabor-Granger · Segment WTP
$49
Optimal Price Point
Van Westendorp Price Sensitivity Meter
$12
Too Cheap
$29
Floor
$49
Optimal
$89
Ceiling
$149
Too Expensive
The Acceptable Price Range is $29–$89/mo. The Optimal Price Point of $49/mo sits at the intersection of the 'not too cheap' and 'not too expensive' curves. Pricing below $29 risks credibility damage; above $89 triggers significant churn risk in the core SMB segment.
Gabor-Granger: Purchase Intent by Price
$29/moGood value
71%
$49/moFair value — sweet spot
62%
$79/moSlightly expensive
44%
$129/moToo expensive
28%
$199/moFar too expensive
12%
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